Hi, I'm Gaurav
Programmer Analyst at Cognizant specializing in Adobe Experience Cloud — AEP, Real-Time CDP, CJA, AJO, and Adobe Analytics. I build production-grade tracking implementations, design XDM schemas, and ship full-stack web solutions with React, Next.js, and Node.js.
My Journey
I'm a Programmer Analyst at Cognizant Technology Solutions, working on Adobe Experience Cloud implementations for enterprise clients. My day-to-day involves configuring AEP Web SDK, designing XDM schemas, building Real-Time CDP audiences, and ensuring data integrity from page load to analytics report.
Beyond MarTech, I'm passionate about full-stack web development. I build modern web applications with React, Next.js, TypeScript, and Tailwind CSS on the frontend, backed by Node.js, Express, Prisma, and PostgreSQL on the server side.
I believe the best digital experiences are built at the intersection of data and design — where analytics insights drive product decisions and clean code delivers seamless user experiences.
What I Do
MarTech Implementation
AEP, RTCDP, CJA, AJO, Adobe Analytics tracking & debugging
Data Architecture
XDM schemas, datastreams, identity stitching, audience design
Frontend Development
React, Next.js, TypeScript, Tailwind CSS, responsive UI
Backend Development
Node.js, Express, Prisma, Zod, PostgreSQL, Redis APIs
Education
B.Tech (Computer Science and Engineering)
Galgotias University
Greater Noida, IN
Sept. 2021 – Jun 2025
Interests
Quick Facts
- Location
- Kolkata, IN
- Role
- MarTech & Web Solution Engineer
- Company
- Cognizant Technology Solutions
- Focus
- Adobe Experience Cloud & Web Dev