Full Stack & MarTech Developer | MERN Stack, Adobe Experience Platform (AEP) & Analytics

Hi, I’m Gaurav Singh

I bridge the gap between code and data. A Full Stack Web Developer specialized in the Adobe Experience Cloud (AEP, Analytics, AEM). I build robust web applications and implement advanced data strategies to drive digital experiences.

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📍 Greater Noida, IN 🎓 B.Tech CSE, Galgotias University (2021–2025)

Adobe Analytics & AEP Developer

Currently working at Cognizant, implementing data strategies using Adobe Experience Platform (AEP) and Adobe Analytics to drive business insights.

Adobe Analytics AEP JavaScript React

About Me

A quick intro

I’m a Computer Science and Engineering graduate with a specialized focus on Marketing Technology (MarTech). I combine core development skills with enterprise data solutions.

Currently, I work extensively with the Adobe Experience Cloud, helping brands optimize their data collection and analysis. Beyond work, I am passionate about the MERN stack and continuously learning modern web technologies.

Name Gaurav Singh
Education B.Tech (Computer Science and Engineering)
Galgotias University, Greater Noida, IN
Sept 2021 – Jun 2025
Interests Gaming (Strategy), Cooking (Indian & Fusion)
Location Greater Noida / Kolkata, IN

Skills

Technologies & tools I work with

Adobe Experience Cloud

  • Adobe Analytics (Implementation & Reporting)
  • Adobe Experience Platform (AEP)
  • Adobe Experience Manager (AEM)
  • Data Collection (Tags/Launch)
  • Ensighten

Web Development

  • HTML5 & CSS3
  • JavaScript (ES6+)
  • React.js
  • Node.js & Express
  • MongoDB

Programming & Tools

  • Java (Core)
  • SQL
  • Git & GitHub
  • Postman
  • VS Code & IntelliJ

AEM Specifics

  • HTL (Sightly)
  • Sling Models
  • CRXDE Lite
  • Component Development

Projects

Some things I’ve worked on recently

Healthcare Website – AEM Implementation

AEM · Web App

AEM Developer · Mar 2025 – Jun 2025

  • Developed a responsive healthcare website using AEM with custom components and templates.
  • Managed content hierarchy and workflows using CRXDE Lite, JCR, and AEM best practices.
  • Built reusable, author-friendly dialogs using HTL (Sightly) and Sling Models for dynamic content.

MarTech Implementation Lab

Analytics · AEP

Personal Project · Oct 2025 – Present

  • Created a local sandbox environment to practice Adobe Data Collection (Launch) and Ensighten implementations.
  • Simulated real-world tracking scenarios using custom Data Layers and Event Listeners.
  • Configured AEP Schemas and Datasets to validate XDM structure and data ingestion.

Experience

Professional journey

Cognizant Technology Solutions

Associate (Adobe Analytics & AEP) · July 2025 – Present · Kolkata, IN

Full Time
  • Specializing in **Adobe Experience Platform (AEP)** and **Adobe Analytics**, handling data collection strategies and implementation.
  • Working on Schema definition (XDM), Datasets, and Identity Namespaces within AEP to ensure unified customer profiles.
  • Implementing and debugging analytics tags using Tag Management Systems (Adobe Launch / Ensighten) to capture critical user interactions.
  • Collaborating with stakeholders to translate business requirements into technical tracking specifications (SDR).

Cognizant Technology Solutions

AEM Intern · Mar 2025 – Jun 2025 · Kolkata, IN

Internship
  • Worked on real-time AEM projects involving component development, template creation, and content authoring.
  • Created and configured custom AEM components and dialogs using HTL (Sightly) and Sling Models.
  • Collaborated with senior developers to debug and optimize existing components for performance.

Contact

Let’s get in touch

I’m open to discussing opportunities in MarTech, Web Development, and Data Analytics.

The best way to reach me is via email or LinkedIn. I’ll try to respond as soon as possible.

Email gaurav.cs2025@gmail.com
LinkedIn linkedin.com/in/gaurav-singh06